Cooperation in the European bicycle sector

Biretco is centred around the stores that are affiliated with our organisation. Our services are aimed at allowing entrepreneurs to occupy the strongest position possible in their market area. Collective conditions and activities create a whole range of advantages, leading to higher returns.

Several times a year, leaflets are published for the various Biretco shop formulas. These leaflets/advertisements are attractively designed and full of special offers.

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  • Profile 'de Fietsspecialist'

    Current leaflet van Profile de Fietsspecialist
    View the leaflet
  • Fietswereld

    Current leaflet van Fietswereld
    View the leaflet

News

Profile ‘de Fietsspecialist’: Best retail chain for the third time running

20-11-2007

Yesterday afternoon, at Villa Arena Amsterdam, the winners were announced of the public award ‘Best retail chain in the Netherlands’. For the third year in a row, Profile ‘de Fietsspecialist’ was the winner in the ‘Bicycle and Leisure’ category. Other nominees in this category were ANWB and Halfords.


Henk de Vreeze new CEO Biretco BV

13-11-2007

As from 1 December 2007, Biretco B.V. has a new Chief Executive Officer in the person of Henk de Vreeze.


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